Browsing International Review of Entrepreneurship: Volume 18, Issue 4, 2020 by Subject "legitimacy|narrative|crowdfunding"
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Legitimacy in Crowdfunding: Some Surprising Patterns
(Senate HallDublin, 2020)We extend prior research on narratives as a means for entrepreneurs to gain stakeholders' support by examining the role that narratives play in building legitimacy in crowdfunding. Our analyses on a dataset of narratives ...